Experience → feedback → WOW → advocacy → growth
Turn great customer experiences into growth.
wowpilot helps businesses turn happy customers into ratings, advocates and repeat business — all from one simple platform.
Free page forever · 14-day trial on paid plans · no card needed
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Why wowpilot
Great businesses already have happy customers.
The problem is rarely satisfaction. It’s what happens after the experience.
wowpilot turns those missed moments into a growth loop.
See the loop →-
JM
Happy customer“I loved the service.”
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Missed opportunityLeaves without rating you.
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Missed opportunityNo quote for your website.
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Missed opportunityNobody they know hears about it.
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Missed opportunityNo reason to come back sooner.
The WOW loop
Build your own WOW loop.
Six moments, one system. Set it up once and every good experience feeds the next customer’s confidence.
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1
Delight
Create an experience worth talking about.
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2
Ask
Reach out the moment the order pays or the job is done.
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3
Capture
Ratings, stories, photos and video — verified when invited.
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4
Amplify
Turn the best ones into badges, embeds and share cards.
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5
Advocate
Customers share their own rating; you quote it everywhere.
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6
Grow
Trust that shows in search and on your site brings the next customer.
…and back to Delight.
Moments that matter
Built around the moments in your customer’s journey.
Ask at the moment that matters
The invitation fires the moment an order pays — from Shopify, Zapier or any webhook — or when you send it by hand or from a CSV. Customers at the counter scan a QR poster. If nobody answers, one reminder goes out after five days. Then it stops.
- Shopify, Zapier and webhook triggers
- One-off, CSV and API invitations
- Printable “rate us” QR poster
- One automatic reminder, then silence
Capture the moment while it’s fresh
Stars are the start. Customers add a title, the story, photos — and video on Premium. Anything that came through your invitation carries a Verified purchase badge readers can see.
- Star rating with a title and the story
- Photos on every plan, video on Premium
- Verified purchase badge on invited ratings
- Every rating checked by a person before it goes live
Give your best customers a bigger voice
A great rating shouldn’t live on one page. Turn it into a share card for social media, embed it on your site, show your live score as a badge or a Google-snippet widget — and let the customer share it themselves.
- Share cards — branded images of any 4★+ rating
- Embed a single rating or your customer photo gallery
- Live score badge and Google-snippet widget
- Customers share their own rating in one tap
Know when something goes wrong
A low rating lands in your inbox with an email alert the moment it publishes — and a signed webhook to any tool you use. Reply in public from your phone, and ask the customer to revisit their rating once it’s fixed.
- Email alert on every new rating
- Webhook to Zapier, Make, n8n or your own code
- Inbox with published, pending and flagged views
- Sentiment tag on every rating (Premium)
Feedback → action
Don’t let customer feedback disappear into an inbox.
Every kind of feedback has a next step. wowpilot puts the button right there.
What customers say
Hover or tap a comment to see its next step.
What wowpilot does
Reputation control center
Everything happening with your reputation, at a glance.
One screen for the score, the ratings waiting for an answer, the alerts, the invitations working for you and how you compare. Pilot it from your phone.
- Score, trustscore and the 30-day trend
- Ratings waiting for a reply, flagged ones, alerts
- Invitation and reminder performance
- Sentiment, themes and a written summary of what customers say
- Benchmark against up to three competitors (Premium)
Autopilot
Put your reputation on autopilot.
Set up the workflow once. wowpilot handles the repetitive part every single time.
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1
Order paid
Shopify, Zapier or your own webhook fires.
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2
Invitation sent
A personal email with a one-tap rating link.
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3
One reminder
Only if nobody answered after five days.
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4
Rating published
Checked, and marked Verified purchase.
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5
You’re alerted
Email — and a webhook to your tools.
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6
You reply
In public. A draft is waiting on Premium.
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7
Fixed it? Ask again
One polite request to update the rating.
Every step above is a setting in the dashboard today — nothing here is a mock-up of a future feature.
Reputation recovery
Every unhappy customer is a chance to make things right.
Don’t just watch the low ratings come in. Give your team a real shot at recovering them.
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Customer
“The lamp arrived with a cracked shade.”
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wowpilot
Alert: new 2★ rating, 3 minutes ago.
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You
“Sorry, Daniel — a new shade ships today, on us.”
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Customer
“Arrived, perfect. Updating my rating.”
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Result
A public thread that shows you fix things.
★★☆☆☆ → ★★★★★
Public replies on Basic and up. The “update your rating” request goes out once, after your reply — the customer decides.
Social proof
Let your happiest customers do the talking.
Real ratings published on wowpilot — and the three ways a business turns one into marketing.
★★★★★ Great value for the priceSMMSumo has been a really useful platform for our social media needs. The service is easy to use, the ordering process is straightforward, and the pricing is reasonable compared with other options I’ve tried.
Open the share card →
★★★★★ Fast support, clear pricingSigned up on a Tuesday, had the dashboard set up by Wednesday. Support answered my two questions within the hour and the pricing page says exactly what you pay. No surprises after three months.
★★★★☆ Good tool, onboarding could be smootherThe product does what it promises and the reports are genuinely useful for my weekly review. Onboarding took longer than it should have because the docs skip a step in the API setup.
★★★★★ Replaced two other toolsWe dropped two subscriptions after switching. The scheduling feature alone saved our team a couple of hours a week. Billing is transparent and cancelling a seat took one click.
★★★★☆ Solid value for a small teamCheaper than the big names and covers 90% of what we need. Missing a couple of integrations, but the roadmap page says they are coming. Support has been responsive.
A ready-made image of the rating with your name and the wowpilot mark.
Live badgeYour score, always current, for any site or email signature.
One rating, or the whole customer photo gallery, on your own pages.
Situations
Whatever just happened, there’s a next move.
- After a purchase
The invitation goes out automatically, the moment the order pays.
- After a job well done
Send the invitation by hand or from a CSV while the experience is fresh.
- After a great rating
Turn the customer’s words into a share card, an embed, a badge.
- After a bad experience
Get the alert, reply in public, ask for an updated rating once it’s fixed.
- After a customer becomes a fan
They share their own rating; your gallery and widget show it to everyone.
Built for businesses people talk about.
Every kind of business, the same loop.
Results
Reputation you can see moving.
The dashboard tracks the numbers that matter. The figures below are illustrative — what a business sees, not a promise.
- 4.6★Average rating
- +24%Ratings, last 30 days
- 82%Positive sentiment
- 27%Invitation conversion
- 100%Ratings answered
Real numbers from the platform today: 218 businesses · 7 published ratings · 6 languages.
Fits into the way your business already works.
Trigger invitations from your order flow, receive every new rating where your team already is, and keep the rest on the API.
- Shopify
- Zapier
- Make / n8n
- REST API
- Outbound webhooks
- CSV import
- QR poster
- Google sign-in
Simple plans. No reputation-platform complexity.
Your page is free forever. Paid plans add the tools — with a 14-day trial and no card up front.
Questions before you start
What is wowpilot?
wowpilot is a rating platform with two sides. People read and write checked ratings of businesses. Businesses use it to collect ratings from their own customers, reply in public, show their score on their own website and get alerted when something goes wrong. Your page is free; the tools are on paid plans.
How does wowpilot help collect customer ratings?
You invite real customers: one at a time, in bulk from a CSV, through the API, automatically from Shopify or Zapier when an order pays, or with a printable QR poster. Invited ratings carry a Verified purchase badge, and one reminder goes out after five days if nobody answered.
Can wowpilot automate rating requests?
Yes. Connect Shopify, Zapier or your own system to the invitations API and the request goes out the moment an order pays, with the reminder handled for you. Automatic invitations are a Premium feature; manual and CSV invitations start on Basic.
What happens when a customer gives negative feedback?
It publishes like any other rating once it passes moderation — money never removes a rating. You get an email alert (and a webhook if you use one), reply in public, and after your reply you can ask the customer once to update their rating. Ratings that break the rules can be flagged by anyone and are reviewed by a person.
Can I use customer ratings on my website?
Yes. Embed a single rating or your customer photo gallery, show your live score as a badge, or use the Google-snippet widget with structured data so search results can show stars. Any 4★+ rating can also become a share card image for social media.
Does wowpilot work with my existing tools?
Invitations can be triggered from Shopify, Zapier, Make, n8n or anything that can call a REST API. Every new rating can be sent as a signed webhook to any URL. Businesses import their lists by CSV and sign in with Google.
Can I try wowpilot before paying?
Claiming your page is free forever. Basic and Premium come with a 14-day free trial and no card up front; afterwards you can pay by card, bank transfer or crypto.
Ready to create more WOW?
Give your happiest customers a reason to speak up — and give your business a smarter way to grow.
Free page forever · 14-day trial on paid plans · no card needed